Map Sports

MAP Sports encompasses a commercial division that consults to corporate organisations in the fields of marketing, sales, sponsorship and events.

At Map Consulting we work closely with our clients in building the framework and structure to help businesses achieve set goals.

Map Sports specialises in: 

  • Sponsorship sourcing, managing and leveraging
  • Marketing consulting
  • Above and below the line marketing campaigns
  • Sales management
  • Event delivery
  • Corporate entertainment

Events & hospitality

Map Sports work closely with corporate clients in the strategic allocation of marketing spend and leveraging the right level of entertainment based on key objectives and target audiences. We deliver high quality events and hospitality as stand alone experiences or alongside some of the Australia’s biggest sporting events in rugby league, rugby union and horse racing, to name just a few.


Map Consulting works in conjunction with some of Australia’s leading sports venues and stand alone agencies to develop strong customer relationship programs. Well designed and targeted campaigns are an integral and highly effective part of a strategic sales process.

We work alongside our clients to identify key markets and design programs to build business growth. At Map Sports, we deliver results because we understand the sales cycle.

“Andrew and Map Sports have proved a fantastic extension to the corporate entertainment arm of our business. Each dealing was handled in the most professional manner and Andrew’s wealth of experience also assisted us in putting the right packages together.”  
Cameron Dearsley, Sales & Sponsorship Manager, Sydney Turf Club


Map Consulting has developed a proven approach and structure when formulating solutions to a client’s marketing issues. With competencies across above and below the line marketing,  public relations, media buying, licensing, telemarketing, design, channel distribution and tracking, Map Sports has the ability to deliver your marketing plan from concept through to evaluation.

“I had worked with Map Sports on a number of event and hospitality packages over the past couple of years and always found their work professionally executed with a high degree of quality. Most recently Andrew has overseen a marketing campaign that was designed to underpin a branding and awareness objective. From the very start, Map Consulting responded to tight deadlines and met expectation along the way, across all marketing disciplines. We look forward to continuing our association with Andrew and his team at Map Sports.”

Jason Whitaker, GM Sims Metal Management, Australia


At Map Sports we have the experience and know-how to assist you in leveraging your sponsorship investment, everything from product placement with an influential athlete, ins-store appearances, right through to an above the line full endorsement campaign.

“I’ve worked with Andrew Purcell in a professional capacity many times over the past ten years. The roles he undertook included sales, sponsorship and event management. Andrew always conducted himself professionally and was very successful delivering above expectations on all occasions.”
 Wayne Larden, CEO, Pont3 Pty Ltd